by Rene Emery | Nov 19, 2016 | Content Marketing, Content Writing |
Writing is a lot like cooking. You work with the ingredients you have (resources, topics), and follow the instructions (what the client wants). But even with the freshest ingredients, the dish will taste mediocre (at best) if the instructions are lacking. Here’s a...
by Rene Emery | Sep 2, 2016 | Content Marketing |
When you first dive into content marketing, one of the first things you’ll probably focus on is blog posts. After all, your blog is one of the most valuable tools in your content marketing strategy. But if you just jump into writing posts without including three...
by Mike DeFelice | Aug 28, 2016 | Content Marketing |
Content marketing is robust and it can be used to expand your brand’s reach, build authority, drive traffic and increase sales. But content marketing doesn’t stop at your blog. Think of your blog as the foundation of your content marketing plan. If you stop with just...
