PEt writing samples

Experienced Pet Writers

Loyalty is key in advertising. When a business wants to gain new customers, they need to gain trust and build up their brand loyalty. Consumers spend 66% more on brands that they trust. 

And trust is even more important to consumers when the business relates to their best friend: animals. 

In the United States, 70% of households have a pet. These owners, us included, are trying to educate themselves on the care that their animals require. I didn’t know that one-in-four dachshunds suffer from intervertebral disc disease (IVDD). 

All I knew was that my dog was yelping out in pain. 

I researched. And researched. And researched until I found that my pup (her name is Peanut, by the way) likely had IVDD. The discs in her back went bad, causing pressure on her spine. 

Having first-hand experience like this is what makes our pet writers so special. 

We Believe Pets are Part of the Family – So Does Your Audience

In the pet industry, it’s up to a pet care writer to dig deep into the minds of pet owners to understand their needs. Veterinarians, animal supply companies, animal prescription companies need to be the source of trusted information for their consumers. 

Consumers go online to conduct their own research. 

And if your business doesn’t answer the consumer’s questions or concerns properly, they will look elsewhere for the answer. 

Our freelance pet writer team works with businesses to understand the burning questions that they target audience is asking. Buying a pet is easy. Caring for a pet is hard.